Packaging and brand concept for fresh energy drinks called “Кислый Рогач” [kislyy rogach], which translates to ”Sour Hornhead”. The drinks have a fruity base and a pleasant sourness. They serve as a source of energy and refreshment at any time of the day.
The illustration depicts the wild energy and flavour that the consumer will experience, as well as the iconic sour face, that is translated through the eyes of the creature. The flavours are watermelon, peach and lemon, with each being conveyed through the colours of the packaging.
Sour Hornhead is more than just a drink, it is a source of inspiration and an opportunity to savour the highlights of each day. Its unique flavour and aroma immerse you in an atmosphere of freshness and liveliness, making each sip a real boost.





